Filterkit

Filterkit

Filterkit is a group born out of the need for integration. The 19 companies which are part of Filterkit are specialised teams connected like a family which works to innovate businesses. They are the right partner to make successful any brief.

Challenge

Their focus is the engineering sector and they differ from competitors because of the variety of specialists offered. Companies and businesses just come with an idea and Filterkit finds the best solution to make it happen.

Solution

“Everything needs a good idea to work properly” is the concept behind the identity. The pictogram represents labor turning around an idea and the workforce emanated by it. The logo is bold, the colours highlight the creative side and the engineering soul of the group. The pictogram based pattern and sport related photos are used to represent variety and partnership.

Client

Filterkit

Category

Branding / Print

Industry

Engineering

Style

Bold